Located in the heart of Virginia’s Blue Ridge Mountains, Carroll County offers an array of activities, scenery and has deeply rooted Appalachian culture.

Most of our visitors take some time to visit one of the nations busiest National Parks, The Blue Ridge Parkway. The 469 mile motor road runs through the center of Carroll County, the major entrance and exit point is located just 2 miles from Interstate 77 in Fancy Gap, Virginia at The Blue Ridge Parkway Milepost 199.5.  Another popular natural resource located in Carroll County is The New River, contrary to its name its noted as being the second oldest river in the world and also uniquely flows north, great for fishing, canoeing, kayaking, tubing or just relaxing.

The Carroll County Historic Courthouse located in downtown Hillsville marks the site of the infamous Sidna Allen Tragedy of 1912. This historic site now houses our local museum. On display you will find an array of artifacts that create a story of not only the tragedy but numerous displays that highlight our local history. Come visit in the month of April and enjoy theatrical plays that re-create the story.

Deeply situated in these beautiful mountains are bountiful treasures of talent, come enjoy a tune of a banjo or mandolin echoing through the hills, whispering a tune from days gone by. The Blue Ridge Music Center, The Rex Theater or The Floyd Country Store all within a few minutes drive of our county seat, The Town of Hillsville (also home to the nations largest Flea Market and Gun Show). Old-time and bluegrass music can be found nearby any day of the week, year round as we are also situated along the internationally known Cultural Heritage Music Trail “The Crooked Road”.

Art and craft here is world renowned, traditions have been passed down through the generations not purposefully or intent-fully but for a means of survival. Our artisans, craftsmen and farmers all play an important role and tell a special story. We feature well over 100 local artisans in our Visitor Center and Artisan Gallery on display is an array of talent and true craftsmanship. If craft is your passion a trip along our artisan trial organized by “Round the Mountain, Southwest Virginia Artisan Network” would be a delightful treat. ¬†The rolling landscape is not only breathtaking and beautiful but is our #1 source of economic development in Carroll County the agriculture sector is vibrant and healthy. Our field crop production and livestock farms provide food that is placed in supermarkets all along the east coast so feeding our families and yours is a huge part of what we do. We are the home of The Southwest Virginia Farmers Market featuring a retail venue and a wholesale distribution center.

We invite you to “PICK” Carroll County for your next get-away “PLAY” our way there is a little something for everyone, and “STAY” for as long as you would like.